The lifestyle company and the Kelly Clarkson Show team up to provide the Grammy winner with her go-to insulated mug for on set.
Simple Modern (s|m), the Oklahoma-based creator of durable and fashion-forward lifestyle products, is excited to announce its partnership with Grammy-winner and talk show host Kelly Clarkson and The Kelly Clarkson Show.
Clarkson, whose new show premiered in September, can be seen sipping from a Simple Modern Scout coffee mug during each episode. Every talk show host throughout the years, from Ellen DeGeneres to Johnny Carson, has a signature glass or mug nearby to keep them hydrated during filming. Simple Modern is thrilled that the Kelly Clarkson Show team opted to use a sustainable Simple Modern product for Clarkson and her guests.
“Kelly Clarkson is a person with incredible character and special talent,” said Mike Beckham, CEO and co-founder of Simple Modern. “We are really excited to be a part of her successful new show.”
Whether it’s ice water, coffee or cocktails, the Scout is an insulated mug designed to keep drinks at their optimal temperature for hours. Made from premium grade stainless steel, the Scout features double-walled insulation and a copper-coated interior that keeps cold drinks icy and hot beverages piping hot. The Scout, which is lightweight despite its robust construction, comes with a twist-on insulated Flip Lid for on-the-go hydration, and can be used without the lid just like a ceramic mug.
By developing reusable and durable drinkware products, Simple Modern (s|m) is committed to promoting sustainability and cutting down on household waste. The company hopes that as its business grows, it can help reduce the overwhelming presence of single-use plastic and Styrofoam that ends up in landfills, oceans and the streets. Simple Modern also donates 10 percent of its annual profits to charities including Water4 (water4.org) and supports organizations within its home state of Oklahoma, nationwide and international efforts to impact the world.
"Our company is passionate about impacting the world in a positive way,” Beckham said. “We seek to do it through products that eliminate waste, giving to worthy causes, and partnering with shows like The Kelly Clarkson Show who want to make a difference.”
Beckham and his fellow University of Oklahoma graduate friends Bryan Porter (Chief e_Commerce Officer) and Micah Ames (Chief Product Officer) founded Simple Modern in 2015. After production began in December of that year and business picked up in 2016, Simple Modern and its stylish stainless steel bottles and tumblers have rapidly become a fixture in households across America. The company is now branching out into other realms of lifestyle products and is offering a growing assortment of backpacks, lunch bags and more. You can purchase Simple Modern at simplemodern.com, amazon.com/simplemodern, Target & Sam’s Club.